The four-day event, co-organised by the HCM City’s Department of Tourism and Tourism Association, aims to celebrate the 40th anniversary of the liberation of southern Vietnam and national reunification, and respond to National Tourism Year 2015.
This year’s event is expected to attract nearly 40 travel agents, hotels, universities and representatives from tourism promotion agencies from Cambodia, Laos, Thailand, Myanmar, Malaysia and Singapore. Particularly, 35 companies from cities and provinces nationwide will showcase their products at 120 pavilions.
In the festival, seven localities which own world natural and culture heritage sites recognized by UNESCO (Ha Noi, Quang Ninh, Ninh Binh, Thanh Hoa, Quang Binh, Thua Thien-Hue and Quang Nam) will hold diverse activities to highlight the heritage images and value, such as reproduction of heritage space, display of artworks, souvenirs, postcards, and heritage publications.
In addition, the tour operators, airlines and typical units named in the list of Ho Chi Minh City – 100 interesting things will launch promotional and preferential services for visitors.
La Quoc Khanh, deputy director of the municipal Culture, Sports and Tourism Department expressed hope that the event will make tourism promotional programs more efficient and further disseminate information on the world cultural heritage in Vietnam.